Floridian rapper $NOT releases his new single “Simple” — LISTEN HERE. “Simple” is yet another intoxicatingly smooth display of $NOT’s clever lyrically and sharp ear for production. With the track, $NOT proves that his effortlessly lavish lifestyle is “simple” while taking listeners on a musical journey and immersing them into the rapper’s complex mind.

”Simple” comes at the tail end of $NOT’s appearance on the “Grey Day” tour alongside $uicideBoy$, Ski Mask The Slump God, and more. During the 40-city nationwide tour, he graced packed out venues, all the while keeping fans fed with continuous new music drops. His latest singles include “Immaculate” and “Ms.Porter”, which featured underground rap sensation Night Lovell served as the latest releases since $NOT’s critically acclaimed full-length album Ethereal released in February of this year. The album housed collaborations with Trippie Redd, Joey Bada$$, Juicy J, Kevin Abstract and standout track “DOJA” featuring A$AP Rocky. Released in early February, “Doja” ft. A$AP Rocky reached YouTube’s trending chart after the audio generated over 10 million combined streams in its first week of release. Powered by a video that followed $NOT and Rocky through NYC streets and a memorable hook that caught the attention of Doja Cat herself, “Doja” premiered on the Billboard Hot 100, becoming $NOT’s first Hot 100 hit as a lead artist and second-ever appearance after last year’s “Tell ‘Em“ w/ Cochise.

This new release only capitalizes on momentum that $NOT has generated between this year and last. With a platinum plaque and two RIAA certified Gold singles under his belt, over 100 million streams in the bank for Ethereal, and gracing festival stages across the country like Lyrical Lemonade’s Summer Smash, Rolling Loud, Day N Vegas, and Firefly Festival — $NOT looks likely to reach yet another level of artistry and stardom this year. Keep an eye on the young rapper as he continues to evolve into an icon on his own uncompromising terms.