Lyric Video: Omeretta The Great “BABA”

Today, rising Atlanta rapper and personality Omerettà The Great drops a hard-hitting and hypnotic new single entitled “BABA”. Listen to “BABA” HERE via TSO/Sparta.

Punctuated by bells and gunshots, the airy production underscores tight bars locked and loaded with her nimble flows and signature ad-libs. It culminates on a chantable chorus spiked with an intense grunt of “BABA.” Stay tuned for the premiere of an equally intense music video soon.

It just paves the way for more music to come from Omerettà The Great, though as she rises to the forefront of the culture on her own terms.

Continuing to drum up buzz, her latest single, “Sorry Not Sorry,” has racked up over 5 Million combined streams on the Remix with Latto. It garnered a rave review from Vibe, who wrote that “on the confident track, she declares what is and is not Atlanta as an artist homegrown in the Georgia capital.” Pitchfork lavished the single with praise, claiming “the song’s prideful first verse sets the stage for the bottle of lyrical kerosene she pours in the second, where she calls out several areas—from College Park to Decatur to Roswell—for not truly being Atlanta.”

“Sorry Not Sorry” “BABA” will be the singles leading into her debut EP via TSO/Sparta.

Clocking millions of streams independently and earning cosigns from the likes of LattoLil Baby, and Mike WiLL Made-It [Kendrick Lamar, Beyoncé, Kanye West, Rihanna], Omerettà The Great emerged from the notorious Zone 3 District in Atlanta with razor sharp bars and hard-hitting hooks. She lit up Love & Hip-Hop: Atlanta, built an audience of millions on social media, and Dirty South Hip-Hop went as far as to christen her “ATL’s Best Kept Secret.” She will feed the “Omafia” fanbase with her forthcoming debut album in 2022.

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